Alfa Systems

Broadening our opportunity strengthening our lead - Annual Report 2025

Alfa Systems are an asset finance software provider. During their 35 year anniversary in 2025, they wanted their annual report to communicate a strong year for performance and sustained investment in product and people.

This was brought to life by refreshing an existing gradient device from the previous year’s report, softening it and pairing it with digital / tech-forward feeling graphic treatments. This was also combined with clear messaging and impactful infographics, resulting in a bold and confident feel throughout the report.

I was involved across the full process, from initial wireframe designs through to leading development and implementation of the creative concept throughout the report.